Platform Features

Everything you need to win in AI search

Diploria is the only platform built specifically to track, benchmark, and improve your brand's presence across all major AI engines, not just estimate it.

Track Analyze Optimize

Track

Real-time visibility across every major AI engine

Know the moment your brand appears, or disappears, in AI answers. Live API calls, stored responses, never estimates.

Multi-engine polling

Simultaneous queries to ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, AI Mode and AI Overviews through live APIs.

Custom prompt library

Build branded and non-branded prompts tailored to your industry and audience.

Scheduled polling

Daily, weekly, monthly or on-demand. Always have fresh visibility data on hand.

Mention detection

Precise brand detection with full context snippets from each AI response.

Share of voice

See your mention rate relative to competitors across all engines at once.

Historical trending

Track visibility changes over time with a complete poll-by-poll history.

Memory vs Live

Flag whether each response was served from model memory or a live retrieval, so you know if fresh content is being surfaced.

Citation source tracking

See which URLs AI engines cite in your category, whether your domain made the list, and which publications you need to earn your way into.

LLM referral traffic

Connect Google Analytics 4 to see real sessions arriving from ChatGPT, Perplexity, Claude, Gemini, and 15+ other AI sources, right next to your visibility score.

Prompt tracking detail with sentiment chart

Analyze

Competitive intelligence that actually moves the needle

Understand not just where you are, but why, and what your competitors are doing differently across every engine.

Competitor benchmarking

Compare mention rates side-by-side across any engine or prompt category.

Engine-level breakdowns

See which engines favor you and which are ignoring your brand entirely.

Prompt-level drilldown

Click into any prompt to see the full AI response and its sentiment score.

Sentiment scoring

Positive, neutral, or negative: understand how AI engines frame your brand.

Market comparison

Track visibility across multiple cities and regions in a single dashboard.

Trend alerts

Get notified the moment your visibility drops or a competitor overtakes you.

Tag and intent analytics

Tag prompts by campaign, product, or market and pivot any report by tag. An intent heatmap shows which question types you win and which you lose.

Branded vs non-branded discovery

See how AI describes you when someone knows your name, and whether you get discovered when they don't. The non-branded view is where real organic AI discovery shows up.

Share of voice and AI visibility trendlines

Optimize

Turn data into actions your team can act on today

Diploria doesn't just report problems. It tells you exactly how to fix them and shows you the impact as you improve.

AI-readiness checklist

A prioritized list of schema, content, and authority improvements ranked by impact.

Content recommendations

Engine-specific suggestions for FAQ structure, entity coverage, and authoritative sources.

White-label reports

Export branded PDF or shareable link reports for every client in seconds.

Team collaboration

Invite team members, assign clients, and leave comments on poll results.

Progress tracking

Re-scan pages over time and watch your readiness score climb as you implement fixes.

Market targeting

Identify which locations show the strongest AI presence for your brand and double down.

Advanced tag management

Organize prompts, competitors and markets with custom tags. Filter any report or chart by tag in one click.

How Diploria compares

Not all AI tracking tools are built the same.

We have done our best to make this table accurate, but these tools evolve quickly and inaccuracies can occur. If you spot one, let us know or check the tool's website directly.

	Diploria	Peec AI	Otterly	Profound	Semrush AI Toolkit	Scrunch
Engine Coverage
AI surfaces trackedChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, AI Mode, AI Overviews	All 8	3 at a time	4 core	1 to 3	5+	4
Claude and Grok on entry plan		Enterprise	×	Enterprise	Partial	Enterprise
Intelligence
Visibility score and Share of Voice
Competitor benchmarking
Sentiment analysis
Citation and source tracking
Tag and intent analytics			Limited
AI referral traffic (GA4)		×	Partial	Enterprise	Partial
AI crawler and bot log tracking	Under Development	×	×	Enterprise	×
Real-user prompt volume data	×	×	×		Partial	×
Optimization
AI readiness scan (page scoring)		×		Limited		Beta
AI readiness checklist and fixes		Beta			Partial	Beta
Management and Reporting
White-label PDF reports		Looker	Looker	Enterprise	Add-on	Limited
Multi-brand and agency management				Limited	Add-on
Role-based team access				Enterprise	Per-seat
Plans and Value (entry paid tier)
Entry paid plan	$79/mo	$95/mo	$29/mo	$99/mo [1]	$99/mo [2]	$250/mo
Prompts included	~66 prompts [3]10,000 credits	50 prompts	15 prompts	50 promptsChatGPT only	25 prompts	125 prompts~31 unique [4]
Team seats included	3 (Pro)Unlimited (Multi-Brand)	Unlimited	Unlimited	Not stated	1+$99 each [5]	+$25 / seat
Markets and locations	10 (Pro)50 (Multi-Brand)	1	50+	Custom	1+$99 each	Not stated
Free plan and instant free check		×	×	×	×	×
Coverage of all 8 surfaces from	$79/mo	Enterprise	Not offered	Enterprise	Enterprise	Enterprise

Included on a standard paid plan · Partial or Limited: partial support · Add-on: available at extra cost · Enterprise: custom tier only · Under Development: in our pipeline · Beta: in beta · Looker: via Looker Studio export · Per-seat: charged per user · × Not available

[1] Profound at $99 tracks ChatGPT only. Multi-engine starts at $399, and full coverage is custom Enterprise pricing (commonly $2,000+).

[2] Semrush AI Visibility Toolkit is $99 per domain. The base plan includes 1 domain, 1 seat, and 25 prompts; each extra seat or domain is $99, and 50 more prompts is $60. Semrush One bundles start at roughly $199.

[3] Diploria sells credits, not fixed prompts (1 credit equals 1 prompt times 1 engine times 1 location; Live mode costs 3 credits and Copilot 10). The ~66 figure is an estimate for Pro at standard settings and varies with engines and polling frequency. The Multi-Brand plan ($299) tracks unlimited brands, with unlimited seats and 50 markets.

[4] Otterly and Scrunch consume their prompt allowance per engine, so Scrunch's 125 prompts is roughly 31 unique prompts across its 4 entry engines.

[5] Peec at $95 covers 3 engines; Otterly at $29 covers 4 engines; Scrunch at $250 covers 4 engines, with full coverage on Enterprise.

Competitor data based on publicly available information. Accurate as of 2026.

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